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Gobey's Tag

Gobey the Health Nut is a plush toy designed to accompany registered Dietician Judy Caplan's nutrition program. Caplan developed Health Nut and the acronym GoBeFull as a fun way to help educate people about healthy eating. We designed a fun look for the booklet, using brightly color-coded letters to help walk you through the mnemonic device to healthier eating and a healthier life style.